Project

Identity and promo material for Piccola Officina

When most of our work is concentrated in the corporate and NGO world, It is quite a change to work with children and toys as a theme, especially if they are not mass-produced.

Client:

Tasks:

Art Direction, Branding, Graphic Design, Logo Design

Team:

AD&D: Goran Pandža Design: Sonja Kovačević ACC: Filip Marić

Year:

2013

We had the opportunity to create the visual identity for a new and fresh company designing and producing small wooden toys for children.

Given the cheerful nature of the topic, color played a central role in the design.

The font, overall shape, and scale of the letters were carefully chosen to reflect the playful spirit of the brand. A monochrome version of the logotype was also developed for use when placed over images, ensuring versatility across different applications.

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