Project

IKEA SEE - Internal Cookbook Visual Concept

We created the visual identity and illustration style for IKEA SEE’s internal cookbook, transforming selected co-worker recipes into a poster-sized publication displayed in the office and a digital version accessible through the intranet.

Client:

IKEA

Tasks:

Art Direction, Illustration, Layout for a Cookbook

Team:

AD&D: Goran Pandža Design & Illustration: Irena Malić ACC: Filip Marić

Year:

2015

We had an opportunity to come up with the visual concept, illustration and design for the internal cookbook project in the IKEA South East Europe.

Co-workers were sharing ideas and recipes and best of them were included in the cookbook that was printed in the poster dimensions and placed on the central wall in the office. There was also a digital version available for download from the intranet.

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