Project

Filming Serbian Danube - Identity Extension

The project is focused on enhancing cultural, tourism, natural, and heritage capacities in Danube’s municipalities with the objective to expand the Serbia’s potential as a film friendly country.

Client:

Serbian FIlm Commission

Tasks:

Branding, Creative Direction, Graphic Design, Project and Campaign Identity - Identity Extension

Team:

D&AD: Goran Pandža Design: Sonja Kovačević, Irena Malić, Olga Jorgačević ACC: Filip Marić Consulting Partner: Destination Office

Year:

2014

Serbia Film Commission, a non-profit association of film industry professionals and suppliers, implemented a project dedicated to promoting the Danube region as an attractive destination for international film productions.

The initiative focused on strengthening the cultural, tourism, natural, and heritage capacities of Danube municipalities to position Serbia as a film-friendly country.

As part of the campaign, the project raised awareness about the opportunities within this emerging industry and brought together representatives from other Danube countries for a regional conference—creating a platform for sharing ideas and addressing challenges related to sustainable management of the region’s assets.

The project was carried out in cooperation with NALED, Cinema City, the City of Smederevo, and the National Tourism Organisation of Serbia.

Our studio was selected to create the project’s visual identity and accompanying materials. We remain grateful for the opportunity to contribute to this meaningful project.  

Identity of the organization was created by Hominid studio.

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