Art Direction, Branding, Graphic Design
Client: Kontakt Organizacije Civilnog Društva - Civil Society Focal Points
Category: NGO
Project tasks: Branding and Visual Identity
Year: 2012

We were commisioned to create logotype, visual identity and basic stationery material for the non-governmental organizations coalition. Main goal of the coalition is to work with grassroot groups in various parts of the society, so we wanted to create visual identity that could represent the specific mix of the topics and issues. Since the name of the coalition was an acronym, we were focused on the visual part of the logotype. Chosen logotype was inspired by movement and diversity, adapted in a way it could be used for campaign purposes and with clear identity that contained color patterns, usable in many different ways.
  • Selected Identity
  • Identity Proposal #2
  • Identity Proposal #3
  • Identity Proposal #4